Kenya Tourism Growth

In June this year Kenya defended its title as the leading tourist destination in Africa at the world travel awards held in Mauritius. Other awards included the best beach destination, prominent meeting and conference destination as well as having our very own Kenya Tourist Board (KTB) taking home the title Read more…

Digital Marketing For Luxury Brands

Luxury brands, at risk of losing market share to competitive digital marketplaces, are investing in more aggressive online marketing tactics. Crowded digital marketing territory has led the strategies of luxury brands and marketplaces to diverge. A data analysis of 10 luxury or luxury-affiliated companies shared exclusively with Vogue Business by research platform Loose Read more…