Mike Bloomberg has flooded the airwaves, search results and social media with his ads, helping to propel him into a tie for third place in The Washington Post’s polling average and land a spot on the debate stage Wednesday. This year, Google and Facebook have served up 2 billion Bloomberg Read more…
To satisfy regulators, YouTube officials are finalizing plans to end “targeted” advertisements on videos kids are likely to watch, according to three people familiar with the discussion. The move could immediately dent ad sales for the video giant — though not nearly as much as other proposals on the table. Read more…
I loved this documentary where you see how digital marketing strategies are presented to populations
Focusing on the U.S. market, Red Bull has been the top brand across all platforms, with well over a billion views this year so far. Though the brand has uploaded thousands of videos since January 1 to get to that number, it also has some of the highest-performing brand videos of the Read more…
