Instagram has become one of the most popular social media platforms in recent years, with over 1 billion active monthly users.
As a result, it’s no surprise that many businesses and individuals are looking for ways to boost their following and increase their visibility on the platform.
One of the best ways to do this is through organic instagram growth – that is, by using strategies that don’t involve paid advertising.
In this article, we will be discussing some of the most effective ways to unlock the secrets of organic Instagram growth and boost your following today.
One of the most important things you can do to boost your organic growth on Instagram is to post consistently. This means posting new content on a regular basis – ideally, at least once a day.
Consistency is key when it comes to growing your Instagram following because it helps you stay top of mind with your current followers and attract new ones.
When people see that you’re consistently active on the platform, they’re more likely to follow you and engage with your content.
Additionally, it’s important to note that the quality of your content is just as important as the quantity. Make sure that you’re sharing high-quality, visually-appealing content that will capture the attention of your audience.
Here are a few tips for posting consistently on Instagram:
- Create a content calendar: One of the best ways to stay consistent on Instagram is to create a content calendar. This will help you plan out your content in advance and ensure that you’re posting new content on a regular basis. You can use a digital calendar or even a physical planner to schedule your content.
- Use scheduling tools: There are many scheduling tools available that can help you automate your Instagram posting. These tools allow you to schedule your content in advance and publish it automatically at the times you’ve specified. This will help you stay consistent even if you don’t have the time to post manually.
- Repost your content: Reposting your content is another great way to stay consistent. This will help you keep your feed active even if you don’t have new content to post. However, it’s important to note that it’s better to use your own content, as reposting other users’ content without their permission may be a copyright violation.
- Post at the right time: Consistency isn’t just about how often you post, but also when you post. Posting at the right time can help you reach a larger audience. You can use Instagram’s Insights or third-party analytics tools to determine the best times to post for your specific audience.
- Mix it up: While consistency is important, it’s also important to mix up your content. This means posting a variety of content such as photos, videos, stories, IGTV, reels, etc. This will help keep your feed interesting and engaging for your followers.
In summary, posting consistently on Instagram is a key strategy for growing your following and increasing your visibility on the platform. By creating a content calendar, using scheduling tools, reposting your content, posting at the right time and mixing up your content, you can stay consistent on Instagram and see positive results over time
Use Relevant Hashtags
Another key strategy for organic Instagram growth is to use relevant hashtags. When you use hashtags in your posts, you’re making them more discoverable to a wider audience.
This means that people who are interested in the same topics as you will be more likely to find your content and follow you.
However, it’s important to use hashtags that are relevant to the content of your post, as using irrelevant hashtags can actually harm your organic growth..
Some of the best Instagram hashtags and how to use them to boost your visibility and maximize your reach.
Before diving into the best hashtags to use, it’s important to understand how hashtags work on Instagram. When you use a hashtag in your post, it becomes searchable and discoverable to anyone who is searching for that specific hashtag.
This means that if you use hashtags that are relevant to your content and niche, you’re more likely to be found by potential followers and customers.
One of the best ways to find relevant hashtags is to use Instagram’s own “Explore” feature. This feature allows you to discover new and trending hashtags in your niche. Additionally, you can also use third-party tools such as Hashtagify and All Hashtag to find popular and relevant hashtags in your niche.
Another important aspect is to use a mix of popular and niche hashtags. Popular hashtags, such as #instagood or #photooftheday, are great for increasing your reach and getting your content in front of a larger audience. However, it’s also a good idea to use niche hashtags, such as #travelblogger or #fashiondesigner, as these hashtags will help you reach a more targeted audience who is more likely to be interested in your content.
It’s also important to note that there is such a thing as overusing hashtags. Instagram allows a maximum of 30 hashtags per post, but it’s not necessary to use all 30 hashtags in every post. In fact, it’s recommended to use around 11-13 hashtags per post. Using too many hashtags can actually harm your organic growth and make your post appear spammy.
Engage with Other Users
Another important aspect is to interact with other users on the platform.
Engaging with other users on Instagram is a great way to increase your visibility and reach on the platform.
Here are a few ways to engage with other users on Instagram:
- Comment on other users’ posts: One of the easiest ways to engage with other users on Instagram is to leave comments on their posts. When you comment on other users’ posts, you’re more likely to gain new followers and increase your visibility on the platform.
- Respond to comments on your own posts: Responding to comments on your own posts is another great way to engage with other users on Instagram. This will help you build a relationship with your followers and increase engagement on your posts.
- Direct message other users: Direct messaging other users on Instagram is a great way to engage with other users on a more personal level. You can use direct messaging to introduce yourself, start a conversation, or even collaborate on a project.
- Tag other users in your posts: Tagging other users in your posts is another great way to engage with other users on Instagram. This will help you reach a wider audience and gain more followers.
- Collaborate with other users and influencers: Collaborating with other users and influencers in your niche is a great way to increase your visibility and reach on Instagram. Collaborations can be done through shoutouts, takeovers, or even hosting a joint Instagram Story.
- Attend Instagram Live sessions and participate in Q&A sessions: Participating in Instagram live sessions and Q&A sessions is another great way to engage with your audience. Live sessions are a great way to connect with your audience in real-time and answer any questions they may have.
Use Instagram Stories
Instagram Stories is another great way to boost your organic growth on the platform. Instagram stories are short, ephemeral videos or images that disappear after 24 hours.
They’re a great way to give your followers a behind-the-scenes look at your business or personal life, and they’re also a great way to increase engagement on your account.
Additionally, Instagram Stories also allows you to use polls, questions, and quizzes, which can be a great way to increase engagement and attract new followers.
Instagram Stories is a powerful tool that can help you increase your reach and visibility on the platform. With over 500 million daily active users, Instagram Stories has become a popular way for businesses and individuals to connect with their audience and promote their brand.
The best strategies for using Instagram Stories to boost your visibility and maximize your reach on the platform.
- One of the most important things to keep in mind when using Instagram Stories is to be consistent.
Consistency is key when it comes to growing your Instagram following because it helps you stay top of mind with your current followers and attract new ones. By posting consistent and engaging content to your Instagram Stories, you can increase your visibility and reach on the platform.
- Another key strategy for maximizing your reach with Instagram Stories is to use the right hashtags.
Similar to regular Instagram posts, hashtags on Instagram Stories allow you to make your content discoverable to a wider audience. By using relevant and popular hashtags, you can increase your chances of being discovered by potential followers and customers.
- Another important aspect is to use Instagram’s features and tools. Instagram Stories offers a variety of features such as polls, questions, and quizzes, which can be a great way to increase engagement and attract new followers.
Additionally, Instagram also offers features such as location tags, mentions, and direct messaging, which can be used to increase engagement and reach.
- Another good strategy is to collaborate with other users and influencers.
Collaborating with other users and influencers in your niche can help you reach a wider audience and gain more followers. Collaborations can be done through shoutouts, takeovers, or even hosting a joint Instagram Story.
- Lastly, it’s important to measure your Instagram Stories performance. Instagram Insights offers detailed metrics that can help you understand how your Instagram Stories are performing, and you can use these metrics to improve your reach and visibility on the platform.
Optimize Your Profile
Finally, it’s important to optimize your Instagram profile if you want to boost your organic growth.
Optimizing your Instagram profile is an important step in growing your following and increasing your visibility on the platform.
Tips for optimizing your Instagram profile:
- Use a clear profile picture: Your profile picture is the first thing people will see when they visit your profile, so it’s important to use a clear and high-quality image. This could be a logo or a headshot, but make sure it is visually appealing and represents you or your brand.
- Write a compelling bio: Your bio is the first place people will look to learn more about you or your brand. Make sure your bio is clear, concise, and compelling. Use keywords that describe you or your brand, and include a call to action that encourages people to follow you or visit your website.
- Include contact information: Including contact information in your profile such as an email address or phone number can make it easier for potential customers to contact you.
- Use keywords: Use keywords in your bio and profile to help people find you when they search for specific terms on Instagram. This will make it easier for people to find you when they are searching for specific content or products.
- Highlight your best content: Use Instagram’s “Highlights” feature to showcase your best content to visitors. This can be a great way to encourage visitors to follow your account.
- Collaborate with Instagram features: Use Instagram’s features such as IGTV, Reels, and Instagram Shopping to enhance your profile and make it more engaging and interactive for your followers.
- Keep your profile updated: Keep your profile updated with the latest information about your business or brand. This will help keep your followers informed and engaged.
In conclusion, organic Instagram growth takes time and effort, but it’s definitely worth it in the long run.
By posting consistently, using relevant hashtags, and interacting with other users on the platform, you can boost your following and increase your visibility on the platform, posting on your stories and optimize your profile, you can increase your chances of being found by potential followers.
Additionally, it’s important to remember that organic growth on Instagram is not a one-time effort. It requires continuous effort, patience, and consistency. It’s important to keep experimenting with different strategies and tactics to see what works best for your audience.
Also, it’s worth noting that the best way to grow your following organically is by providing value to your audience, whether through entertainment, education, or inspiration.
By providing value, you will attract and retain a loyal following that will help your account grow.
With a little bit of patience and persistence, you’ll be well on your way to unlocking the secrets of organic Instagram growth and taking your account to the next level.