Mastering the Art of LinkedIn Marketing

LinkedIn has been proven to be a key channel that business uses to connect with their target audience, show their expertise, and achieve measurable results.  LinkedIn has grown from its

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Email Marketing That Works in 2024

Email marketing continues to be a tool, in the marketing realm for engaging with your audience and boosting conversions. With open rates hovering around 20% and click-through rates typically ranging

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Digital Consumer in 2024

The digital revolution has dramatically transformed consumer behavior and preferences over the past decade. Recent years in particular have witnessed tectonic shifts in the consumer landscape, reshaped by rapid technological

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Harnessing the Power of SMS Marketing in Nairobi

SMS marketing is the process of utilizing text messaging to connect with customers and prospects. With open rates of over 90% and delivery times under 10 seconds in Nairobi, SMS

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How to Make Your Ads Stand Out in 2024

In the current world of information overload, competing for your advertisements to be noticed and heard is harder than at any other time in recent memory. Consumers are constantly faced with

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Smart Strategies for Successful Paid Advertising in Architecture Firms

As we step into the realm of the digital age, architecture firms find themselves facing a distinctive challenge—an endeavor that demands not only creativity in design but also ingenuity in

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Paid Ads for Car Yards

Car dealerships can also use paid advertisements to reach out to new clients, thereby increasing their sales. There are several paid ad platforms such as Google Ads and Facebook Ads through

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Social Media Marketing for Nairobi Car Yards and Dealerships

In the 21st century, social media has revolutionized marketing and allowed businesses to reach, and engage with current and potential customers in a way that is beyond imagination. There are more

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Digital Marketing for Car Dealership

Technology adoption in Kenya has brought profound changes in automotive retail. With mobile penetration exceeding 100%, online channels have become integral to the buying process. 56% of buyers now start

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Mapping Out a Year of Digital Marketing Wins

A new year represents opportunities for Kenyan businesses to set ambitious targets and map navigational plans towards hitting key performance indicators (KPIs). Rather than solely looking at the year as

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