“Maximize your real estate marketing budget with Google Ads in Kenya”

You need leads, whether you are a small or large real estate agency, a franchisee or not, or even independent real estate professionals. It is impossible to achieve your business objectives without these prospects.

Share
The Benefits of Using Google Ads for Your Tour Agency in Kenya

In today’s digital age, online advertising has become a crucial tool for businesses looking to increase their online presence and reach their target audience. Tourism agencies, in particular, can benefit

Share
How to Use Google Ads Performance Max Campaigns to Boost your Conversions?

Performance Max is a new objective-based campaign type that allows advertisers using performance-based advertising to benefit from their entire Google Ads inventory from a single campaign.

Share

Google defines Search Term Report (STR) or Search Query Report (SQR) as “A list of search terms that people have used before seeing your ad and clicking it.”

Share
Quality Score in 2023 in Kenya

Quality Score (QS) is a metric that Google came up with for anyone who wants to advertise on its platform.

Share

The reason why Google is phasing out broad match modifier is that it is saying that through machine learning they are able to improve on matching keywords.

Share

Google has several ad formats to choose from: • Search ads • Display ads • Video ads • Shopping ads • App downloads ads

Share
Google Ads Cost

Google ads cost is based on a pay per click model and in its terminology cost per click (CPC). As a marketer you decide how much you are willing to pay for a click.

Share